Startup Guide: The startup crash course in 7 posts or less

2 mins read

For the last four weeks I had been thinking about putting together a basic reading guide for mentees that would help them move forward and remove me as a bottleneck. A collection of short to the point posts that introduce them to a basic framework that many of us take for granted and most of us have never seen or understood. Here is an initial draft, will add to this as we move along.

Startup Guide: Finding the voice of the customer

Startup Guide: Strategy and Tactics

Startup Guide: Describing your product

Startup Guide: Linking pain, product, segment and reach

Startup Guide: How to win a business-plan competition

Startup Guide: Funding for dummies

Startup Guide: Hiring Great Talent

Startup Guide: Just ship it

And when you are done reading these posts, if you still want more from the same keyboard, take a look at some of my earlier classics from the DesiBackToDesh blog

On Entrepreneurship

Kill your Ego

The myth of a unique idea

On Hamlet, Horatios and Shakespearean mythology…

A penny for your thoughts, pretty woman or the myth about raising capital

Strategy & tactics or winning for itsy bitsy teeny weenie little Pakistani mom and pop tech shops

On Starting up

Have fire, will travel or why you should listen to your heart

Memories, Cookaracha Guides or Venture number two…

Startup Insiders – Through the pictures


On Pitching

APICTA, PASHA Awards – Do’s and don’ts – old post re-hash

Why customers say no

The essence of a business plan competition

The presentation cheat sheet – one

The presentation cheat sheet – two

The presentation cheat sheet – three

On Raising Capital

Funding for dummies…one

Funding for dummies…two

Funding for dummies…three

Funding for dummies…four

On Surviving

There goes your coolant; here comes your core…

Things they never taught me at Columbia Business School…

Gary Travnicek

Things to do in a down market when you are not dead…

Stepping out of your comfort zone…

On the Economy, Politics and Pakistan

The rise and fall of the Pakistani rupee

Student output and its extrapolation

John LeCarre, this country and the elections in November

Emergency – a guide for our non-local friends, and our local friends who are no longer local…

Myths about Pakistan or a middle class rejoinder

You were saying, a rejoinder – part four

On the Pakistani technology scene

Strategy for technology companies

An abridged history of technology industry in Pakistan – one

An abridged history of technology industry in Pakistan – two

An abridged history of technology industry in Pakistan – three

On Travel

Jakarta Impressions…

Baan Deva Montra, Chiang Mai, Thailand

Sticky rice and mangoes or building relationships

The Larry Ellison Fix in Karachi…

The best free entertainment in Singapore

Red light zones in Dubai…

On Alchemy

The Alchemy Story or How I became rude, mean and abusive

My loverly (not a typo) team or the secret behind the spike in my posting frequency


Chotay Nana